Country desk
Latvia
Ranked #159 of 177 tracked markets by social heat. Leading platform: YouTube at 35% share.
Social heat
18/100
#159 globally
Creator growth
1.7%
week over week
Tracked creators
1.87M
8.7% avg engagement
Posts / week
1.5M
Top topic: Chaos cooking
Drill-down · last 12 weeks
W33 · 18/100
Platform mix
YouTube
35%-3pt
TikTok
24%-3pt
X
18%-2pt
Instagram
12%+4pt
Twitch
11%-2pt
Top creators in Latvia
- 1Zara DiariesYouTube@zaradiaries · Music · 12.9% engagement16.4M+3.34%
- 2Sora StudioTikTok@sorastudio · Comedy · 3.7% engagement12.6M+0.75%
- 3Luca DiariesYouTube@lucadiaries · Fashion · 13.4% engagement10.9M+3.18%
- 4Ada DeskTikTok@adadesk · Food · 4.3% engagement8.4M+0.59%
- 5Nova LiveX@novalive · Beauty · 7.2% engagement7.0M+1.72%
- 6Kai LiveX@kailive · Travel · 7.7% engagement4.4M+1.56%
- 7Dami FilesTwitch@damifiles · Tech · 10% engagement1.7M+2.53%
- 8Enzo ReportTwitch@enzoreport · Education · 10.6% engagement441K+2.37%
Fastest risers
- Lea ClubYouTube@leaclub · +1.3M this week+464.9%
- Noor TapesYouTube@noortapes · +234K this week+384.9%
- Bea TapesYouTube@beatapes · +291K this week+364.9%
- Theo DailyTikTok@theodaily · +588K this week+244.9%
- Sora ReportX@sorareport · +715K this week+144.9%
- Otto FilesYouTube@ottofiles · +596K this week+64.9%
Viral topics
- Desk setup toursYouTubePost+115.4%663K posts/wk · heat 86/100
- Run clubsTikTokPost+106.4%706K posts/wk · heat 83/100
- AI cover songsTikTokReel+70.2%20K posts/wk · heat 68/100
- Street food POVXClip+24.9%235K posts/wk · heat 53/100
- Chaos cookingYouTubeVideo+160.6%449K posts/wk · heat 38/100
- Micro-drama seriesYouTubeVideo+151.6%492K posts/wk · heat 34/100