Country desk
Indonesia
Ranked #2 of 177 tracked markets by social heat. Leading platform: X at 32% share.
Social heat
70/100
#2 globally
Creator growth
8.6%
week over week
Tracked creators
5.99M
7.1% avg engagement
Posts / week
7.8M
Top topic: Silent vlogs
Drill-down · last 12 weeks
W33 · 70/100
Platform mix
X
32%+0pt
Instagram
30%+3pt
YouTube
15%-2pt
Twitch
13%+0pt
TikTok
10%-2pt
Top creators in Indonesia
- 1Dami DiariesTikTok@damidiaries · Education · 6.1% engagement20.2M+2.87%
- 2Luca DeskInstagram@lucadesk · Fashion · 9% engagement14.1M+0.28%
- 3Enzo DiariesInstagram@enzodiaries · Live / IRL · 5.6% engagement14.0M+3.03%
- 4Ada LiveX@adalive · Food · 11.9% engagement10.4M+1.09%
- 5Amara DeskInstagram@amaradesk · Sports · 8.4% engagement9.3M+0.44%
- 6Rafa LiveX@rafalive · Food · 11.3% engagement7.0M+1.25%
- 7Kai FilesYouTube@kaifiles · Travel · 2.7% engagement4.4M+1.9%
- 8Ines ReportYouTube@inesreport · Travel · 2.1% engagement2.5M+2.06%
Fastest risers
- Noor FilesX@noorfiles · +248K this week+390.3%
- Theo DiariesTwitch@theodiaries · +515K this week+290.3%
- Sora DailyYouTube@soradaily · +754K this week+190.3%
- Milo StudioTikTok@milostudio · +676K this week+170.3%
- Nova LabInstagram@novalab · +726K this week+90.3%
- Lea LiveInstagram@lealive · +600K this week+70.3%
Viral topics
- Micro-drama seriesInstagramPost+161.4%69K posts/wk · heat 83/100
- Analog photographyXShort+116.1%283K posts/wk · heat 67/100
- Street food POVTwitchReel+61.8%541K posts/wk · heat 52/100
- Thrift haulsTwitchClip+52.8%498K posts/wk · heat 49/100
- Silent vlogsYouTubeVideo+16.6%755K posts/wk · heat 37/100
- Run clubsTikTokVideo+7.6%712K posts/wk · heat 34/100