Country desk

Kazakhstan

Ranked #109 of 177 tracked markets by social heat. Leading platform: YouTube at 34% share.

Social heat
32/100
#109 globally
Creator growth
6.1%
week over week
Tracked creators
2.96M
9.3% avg engagement
Posts / week
2.7M
Top topic: Chaos cooking

Drill-down · last 12 weeks

32/10010/100W22W24W26W28W30W32
W33 · 32/100

Platform mix

YouTube
34%-2pt
Twitch
30%-3pt
Instagram
19%+0pt
TikTok
10%+4pt
X
8%-2pt

Top creators in Kazakhstan

  1. 1
    Luca DiariesYouTube
    @lucadiaries · Education · 7.5% engagement
    16.1M
    +2.11%
  2. 2
    Bea FilesTwitch
    @beafiles · Finance · 5.3% engagement
    15.5M
    +1.13%
  3. 3
    Sora StudioYouTube
    @sorastudio · Fashion · 10.4% engagement
    13.9M
    +2.91%
  4. 4
    Zara TapesTwitch
    @zaratapes · Live / IRL · 8.1% engagement
    10.7M
    +1.94%
  5. 5
    Milo DailyYouTube
    @milodaily · Sports · 11% engagement
    9.7M
    +2.75%
  6. 6
    Lea LabInstagram
    @lealab · Gaming · 13.3% engagement
    7.7M
    +0.32%
  7. 7
    Otto LabInstagram
    @ottolab · Gaming · 13.8% engagement
    4.9M
    +0.16%
  8. 8
    Dami FilesTwitch
    @damifiles · Travel · 4.7% engagement
    1.2M
    +1.3%

Fastest risers

  • Enzo DiariesTwitch
    @enzodiaries · +433K this week
    +358.2%
  • Amara DeskYouTube
    @amaradesk · +674K this week
    +258.2%
  • Ada DailyTikTok
    @adadaily · +794K this week
    +178.1%
  • Rafa LiveYouTube
    @rafalive · +806K this week
    +158.1%
  • Nova ReportInstagram
    @novareport · +711K this week
    +78.1%
  • Kai ReportInstagram
    @kaireport · +36K this week
    +58.1%

Viral topics

  • Retro gaming speedrunsInstagramClip-2.1%
    883K posts/wk · heat 82/100
  • Run clubsTikTokClip+6.9%
    26K posts/wk · heat 79/100
  • Chaos cookingTwitchPost+142.6%
    197K posts/wk · heat 67/100
  • Micro-drama seriesXVideo+151.7%
    240K posts/wk · heat 64/100
  • Street food POVYouTubeShort+88.4%
    411K posts/wk · heat 52/100
  • Silent vlogsYouTubeReel+43.1%
    626K posts/wk · heat 37/100

Other hot markets