Country desk
Guatemala
Ranked #146 of 177 tracked markets by social heat. Leading platform: Twitch at 27% share.
Social heat
22/100
#146 globally
Creator growth
3.7%
week over week
Tracked creators
3.03M
8.4% avg engagement
Posts / week
2.5M
Top topic: Run clubs
Drill-down · last 12 weeks
W33 · 22/100
Platform mix
Twitch
27%-4pt
Instagram
25%+2pt
X
21%-1pt
YouTube
18%+4pt
TikTok
9%+3pt
Top creators in Guatemala
- 1Milo ReportTwitch@miloreport · Tech · 9.8% engagement19.7M+2.6%
- 2Lea DiariesYouTube@leadiaries · Fashion · 12.7% engagement16.1M+3.41%
- 3Ines ReportTwitch@inesreport · Education · 10.4% engagement13.2M+2.44%
- 4Otto ClubYouTube@ottoclub · Fashion · 13.3% engagement11.0M+3.25%
- 5Bea StudioInstagram@beastudio · Comedy · 3.6% engagement10.7M+0.82%
- 6Noor DeskInstagram@noordesk · Food · 4.1% engagement7.2M+0.66%
- 7Zara LiveX@zaralive · Beauty · 6.4% engagement5.7M+1.63%
- 8Theo LiveX@theolive · Travel · 7% engagement3.5M+1.47%
Fastest risers
- Noor LiveInstagram@noorlive · +339K this week+443.9%
- Bea DailyInstagram@beadaily · +398K this week+423.9%
- Zara ReportX@zarareport · +617K this week+343.9%
- Luca ReportX@lucareport · +667K this week+323.9%
- Milo ClubTwitch@miloclub · +814K this week+223.9%
- Otto DeskYouTube@ottodesk · +862K this week+123.9%
Viral topics
- Street food POVInstagramReel+138.8%502K posts/wk · heat 88/100
- Micro-drama seriesInstagramPost+75.4%716K posts/wk · heat 76/100
- Run clubsXPost+84.5%759K posts/wk · heat 73/100
- Thrift haulsXShort+30.2%30K posts/wk · heat 60/100
- Trail camsTwitchShort+39.2%73K posts/wk · heat 57/100
- Retro gaming speedrunsYouTubeReel-6%287K posts/wk · heat 39/100