Country desk
Bulgaria
Ranked #166 of 177 tracked markets by social heat. Leading platform: Twitch at 29% share.
Social heat
16/100
#166 globally
Creator growth
2.4%
week over week
Tracked creators
0.32M
7.8% avg engagement
Posts / week
243K
Top topic: Field recordings
Drill-down · last 12 weeks
W33 · 16/100
Platform mix
Twitch
29%-4pt
TikTok
28%-3pt
X
20%-2pt
Instagram
16%-3pt
YouTube
7%+5pt
Top creators in Bulgaria
- 1Ada DiariesTwitch@adadiaries · Travel · 11.9% engagement18.1M+3.14%
- 2Rafa DiariesTwitch@rafadiaries · Travel · 12.5% engagement14.2M+2.97%
- 3Nova DeskTikTok@novadesk · Live / IRL · 2.8% engagement13.5M+0.54%
- 4Kai DeskTikTok@kaidesk · Education · 3.3% engagement11.1M+0.38%
- 5Dami DailyInstagram@damidaily · Fashion · 6.2% engagement5.4M+1.52%
- 6Enzo LiveInstagram@enzolive · Fashion · 6.8% engagement4.5M+1.35%
- 7Ivo ReportX@ivoreport · Food · 9.6% engagement1.3M+2.16%
- 8Amara ReportX@amarareport · Food · 9.1% engagement815K+2.33%
Fastest risers
- Ada FilesX@adafiles · +432K this week+455.2%
- Rafa FilesTwitch@rafafiles · +367K this week+435.2%
- Ines DiariesTwitch@inesdiaries · +641K this week+335.2%
- Mira StudioTikTok@mirastudio · +851K this week+235.2%
- Luca LabInstagram@lucalab · +84K this week+135.2%
- Amara LiveInstagram@amaralive · +37K this week+115.2%
Viral topics
- Run clubsTikTokVideo+23%848K posts/wk · heat 92/100
- Silent vlogsTikTokPost+32.1%805K posts/wk · heat 89/100
- Bodycam skitsXShort+167.8%119K posts/wk · heat 74/100
- Street food POVTwitchReel+122.5%333K posts/wk · heat 59/100
- Micro-drama seriesYouTubeClip+68.3%633K posts/wk · heat 43/100
- Field recordingsYouTubeClip+77.3%591K posts/wk · heat 40/100